Welcome to the ultimate guide on how to get more average viewers on Twitch. As a streamer, you already know how challenging it can be to attract and grow your channel. But with the right strategies, you can grow your audience and take your streaming career to the next level.

Before we dive into the tips and tricks, let’s start with some basics. Twitch is a live-streaming platform that allows gamers to broadcast their gameplay, interact with their audience, and build a community of followers. The platform has over 140 million monthly active users, making it one of the most popular gaming platforms in the world. Subsequently, there are about 8 million unique streamers every month!

Now that we’ve established what Twitch is let’s discuss how you can get more average viewers on your channel.

Use YouTube to promote your Twitch channel

If you don’t have a YouTube channel, create one now. YouTube is the second-largest search engine in the world, making it a great platform to promote your Twitch channel. 

You can create content related to your niche game, share gaming highlights, and even upload your Twitch streams as VODs (Video on Demand). Promoting your Twitch channel on YouTube can attract a new audience who may not have found you otherwise.

Play niche games

Playing popular games like Fortnite or Call of Duty can be a great way to attract new viewers, but it can also make it harder for you to stand out. Instead, try playing niche games that have a dedicated fanbase. 

By playing games that aren’t as popular, you’ll have less competition and a higher chance of being discovered by new viewers. When new viewers do come into your stream, you’ll know they are genuinely interested in seeing gameplay for that title.

Invite family members and friends

Your family members and friends can be your biggest supporters on Twitch. Invite them to watch your streams and encourage them to share your channel with their networks. 

Even if they’re not gamers, they can still help by spreading the word about your channel on social media and to their colleagues. They can also form a solid base of viewers so new people will see some activity in the chat when they join.

Work hard and be consistent

Building a successful Twitch channel takes hard work and dedication. Streaming regularly and sticking to a schedule is important so your viewers know when to tune in. 

Think about how you can regularly improve your stream. Ensure you’re putting in the effort to create high-quality content, engage with your audience, and grow your community.

Create a stream schedule

Following the last point, consistency is key to building a successful Twitch channel. Create a stream schedule and stick to it. 

You can post your stream schedule on your channel and relevant social media platforms. Make sure your schedule is realistic and manageable for you to maintain it long-term.

Leverage social media platforms

Social media is a powerful tool to help you reach a wider audience. Create accounts on platforms like Twitter, Instagram, and Facebook, and use them to promote your Twitch channel. 

Share your streaming schedule, post highlights from your streams, and interact with your followers. By engaging with your audience on social media, you can build a loyal fanbase that will regularly tune in to your streams.

Host special events

Hosting special events can be a great way to attract new viewers and keep your current audience engaged. You can host giveaways, tournaments, or even collaborate with other streamers. 

By hosting special events, you can create a sense of excitement around your channel and encourage viewers to tune in regularly. It’s helpful to promote these on your social media platforms to get more eyes on the events.

Use Twitch bits

Twitch bits are a virtual currency that viewers can use to support their favorite streamers. By encouraging your viewers to use bits during your streams, you can increase your revenue and show your appreciation for their support. 

You can also use bits to create interactive experiences for your viewers, like allowing them to vote on what game you should play next or bet on the level of success in your next round of play. This engagement tool can keep your audience participating throughout your stream.

Bring high energy to your streams

Viewers tune in to Twitch to be entertained, so bringing high energy to your streams is important. Be enthusiastic, engage with your audience, and create a positive atmosphere in your chat. 

Bringing high energy to your streams can create a fun and engaging experience for your viewers. Look out for messages in the chat and respond to what people say. Viewers are more likely to leave your channel if they feel they aren’t being heard.

Use great tools to enhance your Twitch stream

There are many tools and software available that can help you enhance your stream and make it more professional. Use tools like OBS, Streamlabs, or XSplit to add overlays, alerts, and other graphics to your stream. 

You can also use tools like Discord to create a community around your channel and communicate with your viewers off-stream. If you need any tips on getting your Discord server or stream set up, join the Average Gamer server and our members will be happy to help!

Develop a content strategy

A content strategy can help you stay organized and focused when creating content for your channel. Plan out the games you want to play, the topics you want to discuss, and any special events or collaborations you want to host. 

You can create a simple Google Doc to sketch out your strategy and build a lightweight calendar. By having a content strategy, you can ensure that your content is consistent and engaging for your viewers.

Become a Twitch Affiliate

Once you meet the eligibility requirements, you can apply to become a Twitch Affiliate. This will allow you to earn revenue from your channel through ads, subscriptions, and Twitch bits. 

Being an Affiliate also gives you access to additional features, such as custom emotes and the ability to create Twitch Prime benefits. Be patient, since it takes a while to hit this milestone for most people. However, once you do, it can catalyze even faster growth on the platform!

Use Analytics to track your growth

Analytics are important for measuring your channel’s growth and understanding your audience. Twitch provides analytics tools such as the Twitch Dashboard and Twitch Insights, which allow you to track your viewership, engagement, and revenue. 

It’s important not to focus solely on numbers; analytics can let you know if you’re heading in the right direction. Use this information to make data-driven decisions about your content and audience engagement strategies.

Know your potential audience

Understanding your potential audience is key to growing your channel. Consider the age, gender, and interests of your target audience, and create content that will appeal to them. 

You can also use the analytics tools mentioned above to track your viewership and understand what content resonates with your audience.

Collaborate with other content creators

Collaborating with other content creators can help you reach new audiences and grow your channel. Consider collaborating with other Twitch streamers or YouTube creators who have a similar audience or play similar games. 

Also, look for other creators who are similar in size or slightly larger than you. This can help you cross-promote each other’s channels and gain new viewers.

Study top Twitch streamers

Take time to watch and study top streamers in your niche. Analyze their content, engagement strategies, and overall approach to streaming. 

You don’t want to try to copy someone else, but you can pick up on best practices from the most successful people. This can give you valuable insights and ideas for your channel.

Show your real-life personality

While playing games is the primary focus of your Twitch channel, don’t be afraid to show your real-life personality. Share stories, jokes, and personal experiences with your viewers to help them connect with you on a deeper level. 

At the end of the day, your potential viewers could be watching millions of other streamers. Your personality can be the difference maker that keeps people returning to your channel. This can help you build a loyal community of viewers who are invested in your channel and your success.

Join a stream team

Stream teams are streamers who collaborate and support each other’s channels. Joining a stream team can help you connect with other streamers and grow your audience. 

By joining a stream team, you can get exposure to a new audience and gain new viewers. Try to build meaningful relationships within these teams; they can sometimes even lead to collaborations!

It’s a long road to get more average viewers on Twitch

Growing your Twitch audience takes hard work and dedication. With the right strategies, you can attract and retain more viewers on your channel. 

Use YouTube and social media to promote your channel, play niche games, invite family members and friends, and host special events to keep your audience engaged. Experiment with Twitch bits to increase your revenue, bring high energy to your streams, and create a stream schedule to ensure consistency. 

Additionally, streamers should use great tools and develop a content strategy to make their streams more professional. Consider joining a stream team to gain exposure to a new audience. 

Finally, understand your potential audience and create content that will resonate with them. By implementing these strategies, you can take your Twitch channel to the next level and build a successful streaming career.

What tips do you have to help others get more average viewers on Twitch? Join the conversation in the comments section!